NO.LIFE 004
Four issues deep and still rolling, thanks to you. Here’s another Callux-and-Rocky-coded round-up of the week’s best (and weirdest) finds.
CALLUX'S PICKS >
IDK how he made this?
|
Scrolled past a clip of a dude “jumping” a gap that looks about as possible as licking your own elbow. Only if you stick around until the “replay” do you find out that they comped the surrounding area with AI, holy sh*t it looks so real though. Welcome to the age of AI-buffed reality, are you cool with AI being the future, or are you done already? |
 |
Cosmic Metronome, 44 Minute Ping From ???
If you know me, you know I LOVE SPACE.
Australian astronomers just recorded a deep-space mystery that fires radio and X-ray bursts with Swiss-watch accuracy: two-minute flash, forty-four-minute nap, repeat.
Too slow for a pulsar, too tidy for a black-hole, so we might be looking at a brand-new class of star or planet or… aliens - Tin-foil hats, wya?
Ozzy’s DNA… in a Can
Liquid Death have always been incredible at marketing, and they just went full mad-scientist: 10 iced-tea cans, each swigged, crushed and signed by Ozzy Osbourne.
Traces of saliva DNA included. £355 a pop, sold out instantly. Tag-line on the site: “Clone him when tech catches up.” Most mental loyalty program ever.
Land of the Free, Home of the F-Bomb
 |
Fresh linguistics study says Gen Z Americans drop 21 swear words a day, topping Brits, Aussies and the scottish for online profanity. USA: 0.036% of all typed words are curse-words UK sits at 0.025 %, Australia at 0.022 %. Sh*t. |
My Turn for a Challenge…
Noor’s smashing 100 sit-ups a day and it’s contagious. I’m plotting my own streak and need the crowd-brain:
Do I...
- Try to launch a new business live for everyone to watch and learn from
- 5k every day
- Learn a new skill
Finally learn Dutch so my gf doesn’t leave me?
ROCKY'S PICKS >
The end of London Fashion Week
 |
It just feels… off.
For the first time since 2011, June rolled around without London Fashion Week on the calendar. Aside from Martine Rose’s off-schedule experience - No runways, no chaos, no backstage buzz. Instead, the British Fashion Council took a digital-first approach - probably a smart move in today’s ever-changing landscape - but still, the silence is loud. Personally, I’ve always felt London has a special kind of energy. It’s where the weird, the bold, and the next big thing always seem to start. No other city nurtures fresh talent quite like it. And even without the traditional show format, the London fashion community feels stronger than ever. So maybe this isn’t the end. Maybe it’s just a pause. And maybe, just maybe, it’s time to remind the world what London’s really made of. |
India in the Spotlight: Both Louis Vuitton & Nike Bring the Heat
India is having a serious fashion moment - and two major players are making it loud and clear.
Louis Vuitton’s SS26 show yesterday, led by Pharrell and India’s Studio Mumbai, brought the board game Snakes & Ladders to life on the runway - rich with symbolism and serious attention to craft. And last week, Nike announced a vibrant collection with NorBlack NorWhite, a New Delhi-based label known for putting a modern spin on traditional Indian dye techniques.
Both collections lean into India’s bold colours, unique materials, and cultural depth. One standout from LV? A washed brown denim inspired by coffee beans. Sounds familiar. Earthy, moody, different. Could brown be the new indigo? I’m not mad at it.
FLOP OR FIRE: Jorts
 |
This week’s office hot take? Jorts. And yes - we’re talking about those long, just-above-the-ankle denim shorts that are suddenly everywhere. If you’d told me five years ago I’d be considering jorts, I would’ve laughed. But here we are. To me, they scream Y2K vibes - Eminem, Adam Sandler on a coffee run, maybe even your uncle at a BBQ. Still, when major fashion houses are sending them down the runway, and Kylie Jenner, Gigi Hadid, and Charli XCX are all rocking them, it’s hard to call them a joke anymore. Like it or not, jorts are having a moment. This summer, they’re officially in. Are you on board? |
Saint Laurent Brings Quiet Drama to Paris
Saint Laurent kicked off Paris Fashion Week in the most Saint Laurent way possible: quiet, elevated, and full of meaning.
Creative Director Anthony Vaccarello described the collection as “inspired by a time when desire was style… when beauty served as a shield against emptiness.”
It was all about contrast - soft vs. structured, revealed vs. hidden. The collection’s vibe felt intimate and a little haunting. One visual stuck with me: porcelain bowls floating and drifting in water. Beautiful, breakable, just out of reach.
It felt like a metaphor for where we all are right now. Wanting to escape, to drift a little, but still trying to stay grounded. Escapism has felt especially relatable this past week. Yet, it’s sometimes seen as a bad thing, but I think it can be the opposite. Even when you love what you do, once in a while it can be the healthy reset you didn’t know you needed - to recharge, refocus, and handle whatever life throws your way.
LINK > 
A Pokémon Pack and a Big Reminder
 |
The algorithm got me again. I was scrolling when I saw a video of a dad and son opening Pokémon cards. Cute, right? But then I found out the kid - also named Rocky - lost his whole card collection in the Palisades Fire.
In the video, they pull a God Pack from the Prismatic Evolutions set (crazy rare: 1 in 2,000 chance). The joy on their faces? Completely real. Completely heart-melting. It’s easy to get caught up in fashion weeks, trends, and the latest drops. But this reminded me: life’s really about moments like these. Little wins. Shared joy. And the stuff you’ll actually remember for life. LINK > |